Saga of Social Media

While social media experts and enthusiasts around the world are celebrating the immense possibilities that the computer technologies have offered, it is worthwhile to look into trends and criticisms of the social media itself

The newest revolution in the way news and information are spread has been brought about by computer technologies. Internet technologies provide audience (previously mostly passive recipients of information that media delivered to them) a set of tools that they can use to select, consume and share report events, produce and distribute opinions; and influence priority and production of news that traditional media deliver them in an unprecedented way.

The same set of tools also enables individuals to widen the spectrum of social lives – by creating or joining in communities which may also choose to act on various scales. The tools also provide business institutions and organizations newest methods to expand their activities – whether in the domain of public relation and research or marketing, sales and advertising.

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Social media: Just a communication tool

As the extended term of the Constituent Assembly (CA) approached nearer making it evident that the constitution of new Nepal would not be promulgated within the stipulated time, youths started raising their voices through social media. The Facebook Generation used the social networking site effectively to express their concerns and opinions; create communities; plan and gather a few hundred people in creative and traditional protest programs in the capital.

The media both mainstream and social – viewed the protests as precursors of the Facebook Revolution, a term that has become a cliché after the regime-changing people´s movement in Egypt. The protest in Egypt was fuelled by digital technologies – social networking sites such as Facebook and the micro blogging site such as Twitter. While labelling Nepal´s protest programs attended by a few hundred as the Facebook Revolution was an exaggeration, it was nevertheless not as useless as some of the critics have pointed out.

The biggest flaw in the logic that criticized those movements as fun-play by tech-savvy, clean jeans-wearing youths ´who were more concerned about going abroad´ was labelling social media as an initiator, rather than just a communication tool, of those protests.

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